Communication and Linguistics Studies

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Sensation Seeking, Ethnocentrism and Intercultural Communication Competence: An Empirical Study Based on SPSS

Received: 20 October 2023    Accepted: 9 November 2023    Published: 17 November 2023
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Abstract

The 21st century has seen an unprecedented increase in globalization, with various cultures and nations becoming more interconnected through trade, technology, and education. This global landscape has created a growing need for effective cross-cultural communication, as individuals and organizations engage with people from diverse backgrounds. China's global role has recently transformed, emerging as a major player in international trade, diplomacy, and education. With a surge in Chinese students studying abroad and the international expansion of Chinese businesses, it is imperative that Chinese college students possess both academic and cultural competence to navigate the intricacies of cross-cultural communication. Chinese college students, as part of this globalized world, must acquire the skills and attitudes necessary for successful interaction with people from different cultures. This study, taking Chinese college students as the research subjects, discusses the basic situation of sensation seeking and ethnocentrism of Chinese college students, as well as the relationship between the two and cross-cultural communication competence, in order to provide references for domestic cross-cultural communication investigation, and boost the domestic cross-cultural communication research. The findings are as follows: (1) contemporary college students are willing to accept different cultures, respect the habits of other cultures, and have strong feelings of tolerance; (2) sensation seeking was negatively correlated with ethnocentrism, but positively correlated with intercultural communication competence; (3) sensation-seeking and ethnocentrism have significant predictive ability on cross-cultural communication competence, and the predictive ability of ethnocentrism is higher than that of sensation-seeking.

DOI 10.11648/j.cls.20230904.12
Published in Communication and Linguistics Studies (Volume 9, Issue 4, December 2023)
Page(s) 81-87
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2024. Published by Science Publishing Group

Keywords

Sensation Seeking, Ethnocentrism, Intercultural Communication Competence, SPSS26.0

References
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[2] Arasaratnam L A, Banerjee S C, Dembek K. Sensation seeking and the integrated model of intercultural communication competence [J]. Journal of Intercultural Communication Research, 2010, 39 (2): 69-79.
[3] Chaojian Liu. A Study on the Framework and Training Approach of Intercultural Communication Competence for Business English Majors [J]. World of Foreign Languages, 2018 (03): 10-17.
[4] Dandan Cheng. A Study on the Cultivation of English Translation Talents in Feed Industry from a Cross-cultural Perspective -- Review on the Intercultural Communicative Competence of English Talents [J]. China Feed, 2022 (03): 151-152.
[5] Guangyi Zhou, Qingping Li. Cultivating Cross-Cultural Communication Competence of Talent in China's 'Belt and Road' Initiative. Huxiang Forum, 2018, 31 (02).
[6] Kim R K. Intercultural communication competence [J]. Cross-cultural interpersonal, 2004.
[7] Lina Chen. The Significance of Comparative Study of Cultural Differences to the Cultivation of Intercultural Communication Competence: A Review of the Theoretical Research and Application of Intercultural Communication [J]. Leadership Science, 2022 (06): 151.
[8] Lin Y, Rancer A S, Trimbitas O. Ethnocentrism and Intercultural-Willingness-to-Communicate: A Cross-Cultural Comparison between Romanian and US American College Students [J]. Journal of Intercultural Communication Research, 2005, 34.
[9] Neuliep J W, Chaudoir M, McCroskey J C. A cross-cultural comparison of ethnocentrism among Japanese and United States college students [J]. Communication Research Reports, 2001, 18 (2): 137-146.
[10] Nadeem M, Bahadar S, Gull A A, et al. Are women eco‐friendly? Board gender diversity and environmental innovation [J]. Business Strategy and the Environment, 2020, 29 (8): 3146-3161.
[11] Qi Chai. Research on the Synergistic Development of Cross-Cultural Communication Competence and Employability of Business English Majors [J]. Educational Theory and Practice, 2018, 38 (06).
[12] Sumner W G. Folkways: A study of the sociological importance of usages, manners, customs, mores, and morals [M]. Good Press, 2019.
[13] Shaofang He. How to Build the Resource Sharing System of Higher Vocational English Teaching Based on MOOCs [J]. Intelligence, 2017 (19): 216-216.
[14] Stephenson M T, Velez L F, Chalela P, et al. The reliability and validity of the Brief Sensation Seeking Scale (BSSS‐8) with young adult Latino workers: Implications for tobacco and alcohol disparity research [J]. Addiction, 2007, 102: 79-91.
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  • APA Style

    Shan, Z. (2023). Sensation Seeking, Ethnocentrism and Intercultural Communication Competence: An Empirical Study Based on SPSS. Communication and Linguistics Studies, 9(4), 81-87. https://doi.org/10.11648/j.cls.20230904.12

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    ACS Style

    Shan, Z. Sensation Seeking, Ethnocentrism and Intercultural Communication Competence: An Empirical Study Based on SPSS. Commun. Linguist. Stud. 2023, 9(4), 81-87. doi: 10.11648/j.cls.20230904.12

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    AMA Style

    Shan Z. Sensation Seeking, Ethnocentrism and Intercultural Communication Competence: An Empirical Study Based on SPSS. Commun Linguist Stud. 2023;9(4):81-87. doi: 10.11648/j.cls.20230904.12

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  • @article{10.11648/j.cls.20230904.12,
      author = {Zhaoyang Shan},
      title = {Sensation Seeking, Ethnocentrism and Intercultural Communication Competence: An Empirical Study Based on SPSS},
      journal = {Communication and Linguistics Studies},
      volume = {9},
      number = {4},
      pages = {81-87},
      doi = {10.11648/j.cls.20230904.12},
      url = {https://doi.org/10.11648/j.cls.20230904.12},
      eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.cls.20230904.12},
      abstract = {The 21st century has seen an unprecedented increase in globalization, with various cultures and nations becoming more interconnected through trade, technology, and education. This global landscape has created a growing need for effective cross-cultural communication, as individuals and organizations engage with people from diverse backgrounds. China's global role has recently transformed, emerging as a major player in international trade, diplomacy, and education. With a surge in Chinese students studying abroad and the international expansion of Chinese businesses, it is imperative that Chinese college students possess both academic and cultural competence to navigate the intricacies of cross-cultural communication. Chinese college students, as part of this globalized world, must acquire the skills and attitudes necessary for successful interaction with people from different cultures. This study, taking Chinese college students as the research subjects, discusses the basic situation of sensation seeking and ethnocentrism of Chinese college students, as well as the relationship between the two and cross-cultural communication competence, in order to provide references for domestic cross-cultural communication investigation, and boost the domestic cross-cultural communication research. The findings are as follows: (1) contemporary college students are willing to accept different cultures, respect the habits of other cultures, and have strong feelings of tolerance; (2) sensation seeking was negatively correlated with ethnocentrism, but positively correlated with intercultural communication competence; (3) sensation-seeking and ethnocentrism have significant predictive ability on cross-cultural communication competence, and the predictive ability of ethnocentrism is higher than that of sensation-seeking.
    },
     year = {2023}
    }
    

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    AB  - The 21st century has seen an unprecedented increase in globalization, with various cultures and nations becoming more interconnected through trade, technology, and education. This global landscape has created a growing need for effective cross-cultural communication, as individuals and organizations engage with people from diverse backgrounds. China's global role has recently transformed, emerging as a major player in international trade, diplomacy, and education. With a surge in Chinese students studying abroad and the international expansion of Chinese businesses, it is imperative that Chinese college students possess both academic and cultural competence to navigate the intricacies of cross-cultural communication. Chinese college students, as part of this globalized world, must acquire the skills and attitudes necessary for successful interaction with people from different cultures. This study, taking Chinese college students as the research subjects, discusses the basic situation of sensation seeking and ethnocentrism of Chinese college students, as well as the relationship between the two and cross-cultural communication competence, in order to provide references for domestic cross-cultural communication investigation, and boost the domestic cross-cultural communication research. The findings are as follows: (1) contemporary college students are willing to accept different cultures, respect the habits of other cultures, and have strong feelings of tolerance; (2) sensation seeking was negatively correlated with ethnocentrism, but positively correlated with intercultural communication competence; (3) sensation-seeking and ethnocentrism have significant predictive ability on cross-cultural communication competence, and the predictive ability of ethnocentrism is higher than that of sensation-seeking.
    
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Author Information
  • School of Language and Communication, Beijing Jiaotong University, Beijing, China

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